Week 12: Update

I have finalised my personal branding on my work.  My Business card, CV, portfolio and blog are complete.  I have used my branding throughout to show consistency.  My sketch book is up to date with my design processes and choices throughout the decision making.

My portfolio has arrived back from the printers and I am really pleased with how it has turned out.  Everything has been carefully spaced out and the images are nice and big so you are able to get a good feel for my work and designs.

With regards to the web team, there are still a few students who have failed to upload their 3 pieces of work for their personal profile page.  We were all set a deadline by Marianna to have it completed in time and they have still not managed this.  We do not want the website to look unfinished so have decided as a team we will remove their image until they upload their work in the drop box.

Week 11

This week we have been finalising things for the exhibition. As a group we have decided against the 3D paper boxes.

I have been working on my personal branding to complete my business card, CV and website.

I have designed my portfolio using software on my laptop that allows me to have it printed out like a book. I have designed each page, and carefully places my work throughout starting and finishing with my favourites pieces of work. I have also added brief content next to each piece stating how I achieved each design, what software I used and the process. I have also grouped each publication together so each piece that was created using the same software can be seen one after another. The front cover has my spiral/twirl design on it showing my branding. I have also included my contact details on the back page.

The Meaning of the Colour Purple

I have chosen the colour purple to be used in this design. Not only is it one of my favourite colours but it is feminine without being over the top. I found the information below on a website that describes the colour purple as:

'Purple is the color of Spirituality. It urges us to find our power within, not the kind of power that needs to control or dominate others, but power rooted in connection to Spirit. A good color to use in meditation. Soothes mental and emotional stress. Purple is associated with wisdom, dignity, independence and creativity. Purple has been used to symbolize magic and mystery. Purple is a favorite of creative people. Whether wearing it, living in it, or creating with it, purple is a color for the adventurous heart with spiritual leanings and a flair for drama. This is the heart that knows the magic of purple. Purple is a combination of blue and red. Red is a focusing, dynamic and active energy while blue is cooling, calming and passive. The coalescence of liveliness and tranquility allows more creative energy to emerge. For this reason, purple is associated with imagination and inspiration. Light purple such as lavender is feminine and romantic. Purple is the color of dignity and self-respect ... it imparts determination and feeling of being in control, clears the mind of negative influences, calms nervousness and relieves stress. Purple is associated with royalty. It symbolizes power, nobility, luxury, and sophistication. It conveys wealth and extravagance. It is also feminine and romantic. However, because it is rare in nature, purple can appear exotic or artificial.'

Experimenting with colour

I have used my business card layout and decided to experiment with different coloured swirls and twirls. Using the colour palette I have matched colours which I think work well together onto my business card.

I am still happy with the original purple and pink colour. I will use this on all of my personal branding as I think it works best.